RULES OF THE LINE
01
Small and focused
Products that solve one problem and can ship within a month. No bloated roadmap: the working core ships first, the rest takes shape with the people using it.
02
Built in the open
From naming to the first user, the process is shared on the channel. What worked and what sank both go on the record here.
03
Every product in its own home
Products live on their own site and their own account. This page is the line's center and its ledger: which product is in what state, at a glance.
LEDGER
LAUNCH LIST
See the launch first.
Leave your email and get the news the day the product ships. I won't use this list for anything else.